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About Us


MillyMog established in 2010 as a modern childrenswear store based in Manchester UK. An independent retailer supporting established and emerging new brands. After 5 successful years MillyMog relaunched under the new ownership of Karen Jones Russell, Mummy to Coco and a fashion director with a passion for kids clothing.

An independent online store, our focus is quality and reasonably priced design led clothing from leading kidswear brands and breakthrough brands alike. Sourcing all over the world, We believe in finding fashionable and functional clothing for children, a little bit different to the high street and personality driven. We are constantly working to source new and exciting brands to bring to you. We're proud stockists of a number of Scandinavian kids brands including Mini Rodini, Anive For The Minors, Soft Gallery and PopUpShop. We also stock Bobo Choses and brands from closer to home such as Tootsa Macginty, Beau Loves and Bonnie Baby London.

We also love unisex clothing, items that can be passed down from child to child, therefore meaning parents can invest in sustainable quality products. We stock organic cotton where possible and like to know that our clothes are produced in an ethical way.

We are proud stockists of footwear brand Sun-San Saltwater Sandals, perfect for every member of the family. We also offer shoes for the smallest feet from UK brand Amy and Ivor handmade moccasins.

We are always looking to expand our gift and interior collections and are proud to stock UK design led childrens products from Corby Tindersticks. We stock partyware from My Little Day and great banners from A Little Lovely Company. Finally we have recently introduced Mini Willa Prints to our brand profile.

Delivery is free on all UK orders over £75.

If you want to get in touch and we appreciate all customer feedback, feel free to drop us a line anytime at info@millymog.com